Raw Denim Jeans: Do Not Wash

Not washing my dry denim Nudies (found on sale at Holt Renfrew Last Call for $100) for six months. This started a few weeks ago. So far so good. If you spill, spot clean only.

Raw denim, often referred to as “dry” or “selvedge” denim, is untreated and unwashed when it’s crafted into jeans. Unlike pre-washed denim, raw denim allows you to create a personalized wear pattern through natural fading and distressing. Many denim lovers avoid washing raw denim for the first few months because it helps the fabric to conform to their body and develop unique creases and fades. The general rule is to wear it as long as possible before giving it its first wash to get that perfectly shaped-to-your-body look. You are meant to wear them every day in those first few months to really make them your own. This appeals to my frugal girl sensibilities, as this makes for a very low cost per wear. It also appeals to my loathing of doing laundry. Rosie 🙂

12 responses to “Raw Denim Jeans: Do Not Wash”

  1. Love the Nudie website! I love a well-worn pair of jeans so I might just check a pair out!
    Love the boots too!

  2. LOL Lynne my mom thinks I’m nuts… she’s like, good luck with that! Stephanie thank you, I’ve had my jellybean boots forever… I love when it rains just so I can wear them 🙂

  3. Rosie, I’m so excited about this! I love jeans (I can never have too many), but I’m a bit sceptical about the raw denim hype. I can see that the “rawness” would give it character as you wear and distress the jeans on your own, but I don’t buy the “lasts longer” claim. In my opinion, there are jeans out there that can last just as long, especially when you give them the Nudie treatment (i.e., wash after 6 months or dab and hang out to dry to remove stains). I don’t think it needs to be raw necessarily; it just depends on the quality. My original pair of Sevens were amazing and I had them for years, and so were my $100 Paper Denim pair. So I’m certain you can find long-lasting jeans without having to spend over $200.
    Having said that, paying $200 for the style and the trend is understandable (although ridiculous), but for durability? I don’t see it. Great marketing by these companies though!
    Your should try this on a prewashed (not raw) pair. Please do this experiment next! Actually, never mind. Mike’s already done it for me. 🙂

  4. Monica OMG the Holt Renfrew Last Call at Vaughan Mills had some amazing deals- it is like Winners without the crap. I like designer jeans but hate to spend the $ and hate to dig so this was perfect, there were racks of denim you would go crazy! I saw a pair of Paper Denim which I have wanted because I hear they are awesome but was on the raw mission LOL! The marketing totally worked on me 😉

  5. What! Really! I am there quite often. I rarely go to the Winners because the line at the cash scares me off. This is exciting. Next time!

  6. I’ve never been up to the Last Call at Vaughan Mills.. It sounds like I should go too.. I don’t have the patience for Winners …

  7. Stephanie I was surprised, it was better than I expected. I don’t know if the stock ebbs and flows but I went Boxing Week and it was pretty good. The next time I need a party dress I’m going back, they had Marc Jacobs ones that were beautiful.
    Thanks Toronto Mike for fixing the Scoop’s spam 🙂

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