Beyoncé x Holt Renfrew

Debut Retail Pop-Up Dazzles at Downtown Toronto’s Pinnacle of Style

By John-Paul Ricchio

Get ready Toronto… when the queen comes to town EVERYTHING SHUTS DOWN! That’s right, when Beyoncé graces us with her unparalleled style it’s time to stop everything and fall into formation. This exhibit demands your undivided attention as she unveils her first-ever retail pop-up at the fabulous Holt Renfrew Bloor Street flagship store. It sets the stage for her much-awaited two-night fashion extravaganza, the RENAISSANCE WORLD TOUR, taking place at Toronto’s Rogers Centre this weekend.

Photo: Holt Renfrew

The exhibition features a mind-blowing array of looks co-designed by Beyoncé and Olivier Rousteing, Creative Director of Balmain, and inspired by tracks from the legendary RENAISSANCE album. Seeing it all in person was an incredible experience that catapulted me into Beyoncé’s world, with her album blaring like a club, creating an immersive atmosphere. Beyoncé’s album, as she intended, inspires us to love, find joy, and dance.

Calling it a pop-up really doesn’t do it justice- it’s more like stepping into a Beyoncé-themed Met Museum on the third floor of Holt.

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This groundbreaking collaboration, unveiled by French Vogue in March 2023, represents a significant milestone. It marks the first time a Black woman has overseen the couture offering from a historic Parisian fashion house, while also being designed with the first Black man to oversee all the collections there.

Photo: Vogue France

The 21 exclusive memorabilia pieces include highly sought-after items like the iconic WE SHUT THIS CITY DOWN tee—a special tribute to Beyoncé’s Toronto takeover.

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The RENAISSANCE WORLD TOUR collection also introduces fresh additions to elevate your style game, including the white ON AIR tee, SUMMER RENAISSANCE HOODIE with bold oversized “B” detailing, and silver RENAISSANCE COWBOY hat.

THE RENAISSANCE FLAGSHIP is located on the third floor of Holt Renfrew Bloor Street until July 11th. 50 Bloor Street West, Toronto.

Photo: Holt Renfrew

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